MANIFESTO
A game should be a playable link.
We got used to a strange idea: to play a game, you must first bring it to your device. Download a store client. Download gigabytes. Wait. Install. Patch. Install the patch's dependencies. And then, maybe, play.
Every one of those steps is a place where a player quietly disappears.
Bringing a game closer to the player is the right instinct — it is what streaming got right. The mistake was only ever where the game ends up: on someone else's servers, under someone else's control, rented back to you by the minute. Your game leaves your hands, and you just hope the platform keeps it.
We think it should stay where it belongs.
Your game already runs on a machine you own — the one you built it on, the one you test on, the one sitting in your room. It does not need to be downloaded to the player, and it does not need to be handed to a giant's data center. It only needs a way to be reached.
That way is a link.
A link opens in a browser you already have. It plays in seconds. It runs on the laptop, the phone, the tablet, the TV, the machine in the next room, the one across the world. No store. No install. No wait. And no platform standing between you and your own game.
This is what we build for: the playable link — your game, one link away, on any device, without ever leaving your hands.
Not a download you have to earn. Not a server you have to rent. A link you can send.
Your game, your machine, one link.
Where this goes
We don't know yet where the playable link ends up. But a web where a game is one link away changes more than demos. If a game can be reached from anywhere, then reaching it becomes something many people can provide — studios, yes, but also rented machines, and one day players with a machine to spare. The game and the link could grow into a small economy: the people who make games and the people who run them, sharing in what the game earns. We are nowhere near that, and we won't pretend otherwise. But it is the direction we build toward.